{"id":1759,"date":"2023-07-20T23:51:58","date_gmt":"2023-07-20T23:51:58","guid":{"rendered":"https:\/\/kineticstrategies.us\/?post_type=case_studies&p=1759"},"modified":"2024-03-18T21:58:06","modified_gmt":"2024-03-18T21:58:06","slug":"digital-persuasion-in-the-most-competitive-state-legislative-race-in-ohio","status":"publish","type":"case_studies","link":"https:\/\/kineticstrategies.us\/case-studies\/digital-persuasion-in-the-most-competitive-state-legislative-race-in-ohio\/","title":{"rendered":"Digital persuasion in the most competitive State Legislative race in Ohio"},"content":{"rendered":"\n
In a hotly contested Ohio state legislative race, Kinetic supported Patricia Goetz, a respected child psychiatrist and Hudson resident, as she emerged as the nominee for Ohio State Senate District 27 in 2022. Her opponent, the author of Ohio’s stringent six-week abortion law, gained significant attention following the overturning of Roe v. Wade. Recognizing the importance of a strong online presence, Patricia made a substantial investment in an innovative digital program that aimed to raise funds and strategically engage with voters. Kinetic, serving as a partner for online fundraising, strategic communications, and persuasion\/ mobilization advertising, played a pivotal role in shaping the campaign’s digital strategy.<\/p>\n\n\n\n